Check out what’s moving us today.

Think B2B Plus B2C

Think B2B Plus B2C

Brady McFadden 3 Minute ReadlinkedinAll successful companies are customer-obsessed. They know their customers and work hard to serve the needs they have today and those of tomorrow. The best companies have the humility to know that customers choose what products they...

How Direct Mail Propelled PECO Past the Competition

How Direct Mail Propelled PECO Past the Competition

Jillian Cascarino 3 Minute ReadlinkedinGrants provide a critical source of funding for utility providers. And with program funding typically allocated to only one utility, our client, PECO, turned to FARM for support. PECO Energy Corporation, formerly Philadelphia...

New Faces at FARM: The Content Cultivators

New Faces at FARM: The Content Cultivators

Carrie Grant 3 Minute ReadlinkedinFARM is excited to add three more Cultivators to our ever-growing team to help us generate visual, written, and social content. Read on to learn more about our newest team members.Katie Steckstor Katie, a Villa Maria College graduate...

New Faces @ FARM

New Faces @ FARM

Carrie Grant 3 Minute ReadlinkedinAt FARM, our project managers provide the knowledge, oversight, and organizational mastery to keep all of the work we do for our clients on track and on time. That’s why we’re excited to announce that we recently hired two new...

Email Best Practices: Technical Requirements

Email Best Practices: Technical Requirements

Cassi Migliore 3 Minute ReadlinkedinWe’ve reviewed best practices for approaching your audience and creative specific to email marketing (if you haven’t read them yet, I would 11/10 recommend). However, email marketing is only as successful as its foundation—the...

Using Data to Analyze and Optimize the Customer Journey

Using Data to Analyze and Optimize the Customer Journey

Aaron Smith 2 Minute ReadlinkedinYour customers have multiple touchpoints with your brand. Knowing where those points of contact are and if your customers are having a positive experience are critical to growing a successful business. Every touchpoint creates some...