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Nobody likes to hear people squawk about

marketing. So, we wrote it all down for you.

  • Audience Engagement, Lead Generation
  • Words by Aaron Smith

From chaos to clarity: Strategies for effective web form design

Quality web form design is crucial for efficient data management in marketing. Clean data leads to accurate targeting, increased engagement, and customer trust. It also provides insights into consumer behavior, enabling real-time strategy adjustments. Creating web forms compatible with CRM systems is essential for transforming disorganized data into valuable information
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  • Business Strategy, Lead Generation
  • Words by Aaron Smith

Unraveling the marketing machine: Scaling marketing operations

Learn the art of scaling marketing operations to amplify reach and revenue without a budget hike. Optimize your marketing machine for efficiency and impact with strategic components and integrated tech. Explore the key steps to adapt, refine, and drive sustained growth.
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  • Lead Generation, Research
  • Words by Jillian Cascarino

Propelling past the competition

Grants provide a critical source of funding for utility providers. And with program funding typically allocated to only one utility, our client, PECO, turned to FARM for support.
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  • Audience Engagement, Lead Generation
  • Words by Aaron Smith

3 Tips for knowing your email audience

Digital marketing is comprised of many different tactics, offering a great advantage to your marketing strategy to keep your brand relevant, fresh, and directly in your audiences’ face. A great way to stay at the forefront of consumers’ minds is email marketing. But in the last decade, email marketing has
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  • Audience Engagement, Lead Generation
  • Words by Jillian Cascarino

The rise of user-generated content

Learn about the growth of user-generated content, its benefits, and why you should consider adding this cost-effective strategy to your marketing toolbox. 3 minute read
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  • Lead Generation
  • Words by Kaity Kulezsa

Lead nurturing for high-value prospects

The most effective way to convert your leads to sales is by building relationships. Learn more about lead nurturing for high-value prospects on our blog.
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  • Advertising, Lead Generation
  • Words by Kaity Kulezsa

4 Ideas to energize your insurance marketing strategy

Here are four effective ideas to bring life to your insurance multi-channel marketing strategy. Learn more on our blog!
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