How Marketers Can Use Trial Reels to Reach New Audiences

Instagram created Trial Reels with creators in mind, but marketers can use them to engage new audiences and grow their following on the app.
3 Social media updates to shake up your strategy

Just when you thought you figured out the algorithm on social media platforms like LinkedIn, Instagram, or Twitter, they turn around and make another update. And if you don’t keep up, your posts have less chance to be seen—and engaged with. Here, we share some of the latest changes and how you can use them to your benefit.
B2B Instagram marketing

Thinking about creating an Instagram for your business? Before you start posting, make sure you’re set up for success. Read our latest blog to learn how.
Increase brand awareness with branded GIFs

Using branded GIFs on social media can help your company stand out, engage followers, and increase brand awareness. Learn more on our blog.
Should you be using social media scraping?

Part two of FARM’s Buzzword Breakdown series. We examine social media data scraping, its pros and cons, and if you should incorporate it into your marketing strategy.