Thank You,

!

YOU’RE PRETTY TERRIFIC,

YOU’RE PRETTY

TERRIFIC,

YOU KNOW THAT?

And since you’re here …

You’re just a short scroll away from an irresistible new sampling of insights, case studies, and other treats that will make your marketing sing from the screen, the page, and even the jumbotron if you need to go big.

So, feel free to look around and see what we’ve done with the place.

Our Take

Nobody likes to hear people squawk about marketing. So, we wrote it all down for you.

Think B2B Plus B2C

All successful companies are customer-obsessed. They know their customers and work hard to serve the needs they have today and those of tomorrow. The best companies have the humility to know that customers choose what products they buy or how to spend their time. They also know that customer loyalty is connected to customer satisfaction. Have I told you anything you haven’t heard before? Not yet. But I’m getting to my point, and it’s some of the best advice I have for business-to-business (B2B) companies.

Read Article »

Email Best Practices: Technical Requirements

We’ve reviewed best practices for approaching your audience and creative specific to email marketing (if you haven’t read them yet, I would 11/10 recommend). However, email marketing is only as successful as its foundation—the technical requirements behind the campaign.

Read Article »

Think B2B Plus B2C

All successful companies are customer-obsessed. They know their customers and work hard to serve the needs they have today and those of tomorrow. The best companies have the humility to know that customers choose what products they buy or how to spend their time. They also know that customer loyalty is connected to customer satisfaction. Have I told you anything you haven’t heard before? Not yet. But I’m getting to my point, and it’s some of the best advice I have for business-to-business (B2B) companies.

Read Article »

Email Best Practices: Technical Requirements

We’ve reviewed best practices for approaching your audience and creative specific to email marketing (if you haven’t read them yet, I would 11/10 recommend). However, email marketing is only as successful as its foundation—the technical requirements behind the campaign.

Read Article »

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